For Sales, Personalization is More Essential Than Ever
As a salesperson, I wouldn’t present – or even speak – to a potential customer without knowing...
DataOceans Partners with Speedeon to Offer Data-Informed Audiences
DataOceans today announced that it has partnered with Speedeon, a leading direct marketing and...
Five Ways to Obtain More Value from Your Customer Communications
One of my secret weapons as a marketer has been a regular inventory of elements (like website...
Is Your Credit Union Buying Technology, or Results?
When it comes to member communications, credit union employees have a pretty good understanding of...
For Smaller Community Banks, Size Is an Asset
Retail customers go to the big banks or to credit unions. But small businesses favor community...
Trends in New and Used Auto Sales for 2021
The auto industry is trending upwards as the COVID-19 pandemic appears to be nearing its end....
Statements are Dead - Now What?
Engaging Customers in the Modern World of Online Banking The traditional printed bank statement...
In the Wake of Covid, Restaurants Push Loyalty Programs
With the unprecedented changes that occurred as a result of the COVID-19 pandemic, the trend of...
Post-Pandemic, Business Leaders Face a Future That’s Digital
The COVID-19 pandemic has driven massive societal and organizational shifts in a short period of...
The Power of the Millennials
It seems that every few months we get a lesson in the disruptive power of social networks. In...